Posted on June 30, 2008 by firecrackerpr
Google AdWords is literally the greatest thing invented for marketers since sliced bread.
The amount of control and reporting given by Google is astounding, with the ability to control your campaign in real-time and instantly reach a potential market of millions.
What’s made Google AdWords so successful is the relevancy of your ads popping up beside search [...]
Filed under: Google AdWords, search engine marketing | Tagged: Google, Google AdWords, pay per click, ppc, search engine marketing, SEM | Leave a Comment »
Posted on April 30, 2008 by firecrackerpr
Searchers prefer organic results.
Online search has become so efficient that most Internet users are now impatient with anything less than great results.
The finding emerged from the iProspect-sponsored “Blended Search Results Study,” conducted by JupiterResearch and The NPD Group.
Nearly seven out of 10 respondents said they clicked a search result within the first page of results, [...]
Filed under: Google AdWords, search engine marketing, search engine optimization | Tagged: Google, search engine optimization, SEM, SEO | Leave a Comment »